Extinguish and put out the flames is a skill and a strategy which every aspiring entrepreneur ought to be known and MUST KNOW! Business is war; war is merciless, brutal and cruel with the natural laws of elimination.
As a competitor has being eliminated falls to the ground, another competitor rise from the grounds, which is why elimination is the laws of the natural cycle in the war of business. This isn’t a good strategy to begin with because what comes around goes around and it’s only a matter of time.
Looking at other synonyms of Extinguish, I checked out words like eliminate, eradicate, annihilate and nullify which are most striking and holds a heavy weight in my perception of war. There’s however one word – trample which actually sounds nice and is useful since I play magic cards and I like this ability but nonetheless, in real business, if given a choice, I will not choose this word or tactic to overrun my competitors resulting in dogs eat dogs kind of chaotic society which is the true nature of us man (human).
Looking at the word eradicate, this term is even harsher, and it’s something that not modern people bought up in this first world society like in Singapore should be doing, but that’s what I see everyday in the wellness and health industry which is directing at MLM niche in Singapore in particular local companies. Hoping to plug the roots of one another, head-hunting for the leaders and attract the whole group into the competitor purely for profits. That’s not a business should be about. It’s not about removing the threat from the roots and silencing them by taking over. Such a strategy sucks because the person who employs this strategy will never learn and grow from their competitors and be stuck in a frame and be disillusion from the real business when it became the leader and look down on others.
Annihilate being the next word is to simply wipe out the whole competitors by sheer power and domination by which is no easy feat leaving a trail of chaos, illness and hatred that’s being left behind, perhaps there might be one or two lucky survivors in the aftermaths but what does this brings to the winner of the this war – dictatorship, domination for only a considerable period of time until the grievances, hatred of the survivors have grown up and gain sufficient foot-hold before toppling down to the hands of the enemy.
Nullify is the process of depriving a person/contract of it’s usability and rights of ownership or to legally cancel and remove the existence of the contract. This word nullify is both pleasant, inoffensive yet gentle to be used as a descriptive word for business in the war to solely fight for a bigger share of profits and nothing else that will bring harm to the competitors and damage them in anyway possible. That is a win-win process and a smart way to solidify one’s position without cutting each other’s throat at the expense of the employees in the event should losses comes into the picture.
Nullify to me personally is to cease all operations of the competitors not by force but by their own agreement to either cease, stop operation, take their leave or to merge, join and expand the business increasing one’s main body of tools and talents in bid to fend off potential competitors who just wants to sallow the business without the true understanding of what’s business and what’s required of a business to stay afloat when situation calls for true leadership and good corporate culture to allow employees, partners to share the burden together as a whole and not slaughter each other.
As with the burning desire to succeed, one has got to learn how to extinguish the flames of many others and ignite the flames of passion in another person to sing in tune with the king or the leader of the business identity. To learn to extinguish without causing additional hurt and damage to competitors is a almost impossible task but with will and determination, methods and stroke of ideas will come flashing into the minds of those who truly wish for the best of everyone. It pays to be good, as long as one holds the skills to command such difficult task and is the person who led by example instead of lead with purely actions.
Trample which I said earlier isn’t a strategy which I would use in my business as winners literally walking, running over fallen competitors alive trampling them to their unnatural death. Those who employ such a tactic will gain temporary and short term win but what lies after the trample is a view of damaged ruins of the remains who were once lived to tell a story only to leave behind marks and evidence of once alive to become fossils for the future generations for laboratory studies.
Back to the subject proper, with regards to the term extinguish, why I wrote it down today is because I believe that in business, it’s not necessary to slaughter each other’s throat, because when someone wins, somebody else loses in a war situation. Look at the Starhub Singtel example for the rights to EPL and others..Singtel finally won over the rights after Starhub having the rights to EPL for a decade. And the verdicts of Singtel winning – consumers are forced to pay extra money to fork out for a Mio-tv box. This action itself is a typical example of when the warloads fight one another, the nations beside it suffers. What kind of approach to employ in business is a secret which I’m eventually planning and roll out after all my foundation work has being completed. Patience and time will tell..if what I write and think is correct that will determine my entrepreneur mindset and success down the road.
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