02 Jan 12 5 Traits of a Winner
Following the Win of Melanie Amaro, lets review and look back at why she deserves to win and see if you have what it takes to win.
Just a recap of the video announcing her win.
And the song she song that lead her to securing the Victory Votes
And Now for the Winners Traits
- Winner always delivers and shows consistency: She was never once in the bottom 2 during the contest.
- Winners cherish every single opportunity right in front of them and hold onto it tightly, with her as the only contestant who was eliminated and revived prior to standing on the Live Stage Performance as she decides to accept Simon’s apologize and return to the competition.
- Winners will conceal and reveal their true self only when the time is ripe, whereby in the above video playback of a segment she sang in her real voice with her unique slang that in the past was actually teased of it.
- Confidence is something that winners have and they need to constantly strengthen that confidence in order to improve their performance and deliver results in order to receive positive feedback, recognition & acknowledge from fellow judges who’s supporting their own contestants.
- Winners will not crack under pressure and instant will turn it to their advantage and deliver stunning performance by over-delivering on what is expected of them. Referencing to the night where the the top few contestants have to sing their “Save Me Song” instead of the pre-planned “Pepsi Song” with only 24 hours to practice.
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10 Dec 11 5 Reasons Why Women Cannot Overtake Men
Source: TMZ.com
In the most last few recent episodes of The X Factor USA, we have seen quite a couple of roller coaster ride eliminations as the competition get fiercer by the week as it moves into the semi-finals.
Yesterday it proved and validated a point on a question which majority if not all of the ladies who aspires to succeed and win respect plus recognition from the gentlemen fail to understand the reasons to why they don’t know what the reason is to the question.
It was when Nicole Scherzinger made was unable to make the decision in her capacity as a judge when the decision power is in her hands, that she give up and let the public (America) decide who to eliminate and push onto the semi-finals round, between Rachel Crow and Marcus Canty.
In difficult times, leaders are equipped with a winners mindset, they have great foresight, and they accept, admit their mistakes immediately and moves forward without any regrets, but Nicole being a singer only, and not as a production like Simon Cowell nor L.A Reid, did not understand this point clearly in the video, evident the moment she went into shock and started crying herself as a judge, being consoled by Paula Abdul.
Below are a couple of reasons to summarize why women cannot overtake men unless they are able to be responsible for their own actions.
1. Be consistent
2. Stick to your own principles
3. You must immediately MAKE a SWIFT DECISION | Go with your gut feeling, not emotions
4. Don’t ever regret over your choices, admit your mistake immediately only if it goes against you | “Don’t cry over spilled milk” | Do Soul Reflection Immediately
5. Learn to face the music | What must come will come, no point hiding or avoiding it when it is a task we have to take even if it is a unpopular decision. > Learning to take responsibility and live with it.
Why Ladies Cannot Overtake Men (since history to-date)
Disclaimer: The following are just examples which I use as reference to showcase why ladies can’t beat the glass ceiling as there’s such a saying and it’s my own opinion from a business perspective. I hope you (whoever is readying) will learn from other people’s mistakes and learn from it.
- Consistency : Nicole failed to practice this point, as she was able to cast a vote last week to send Drew Ryniewicz back but not Rachel Crow.
- Stick to your principles: Nicole as a judge in X Factor didn’t stick to her principles in terms of judging and compromise on her voting rights as a judge.
- Making a decision fast: Both Paula and Nicole have caused X Factor elimination results to go into deadlock before, which shows that winners must be able to do just that, look at Simon, he made a mistake with Drew, and immediately beg for help when at the voting in public at the live show instead of whispering into their ears nor avoiding the mic.
- No regrets: It was Rachel who show us a positive side of her when she said to Nicole prior to her casting the decisive vote: “Please don’t cry, I will go with anything” that shows that Rachel is mentally mature to accept whatever comes to her, and indeed she did, after her elimination and crying, in the interview she was still cheerful and ready to move on to the next stage of her life. She repeated console Nicole again at the backstage.
- Face the music: Paula did a good job in this aspect, despite receiving death threats from last week’s elimination of Drew, she still take it in her pride and cast the vote as part of the rights of a judge to send send Rachel home this week (yesterday), unlike Nicole who might be new and inexperienced as a judge to waver and move towards the majority’s decision to gain acceptance in bid to reduce criticism, something that winners should never do, avoiding, but she did.
I hope the above post might give you real insights to the minds of a winner with real life examples.
To sum up, to be a winner, you must first associate yourself with winners who’s being there and done that. Both Drew and Rachel are already winners in their own fields and they were very positive despite their X Factor Loss. Here’s an interview of Drew for your reading, while Rachel is meeting up with Disney.
When you give in all your best, you will be appreciated and opportunities will come one way or another.
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21 Nov 11 Losing is part of Winning
In business, there is a skill that majority of business owners knows but will never talk about it and it is to lose. Losing actually accounts for over fifty percent of the business secrets, something that I gradually realized over the years of learning about doing business from mentor(s) from people of all walks of life.
Most of which are actually failures in life, living in misery, only a couple of which are really successful and they pointed out critical pointers that connects all the dots.
In most multi-national corporations, losing is a strategy that only companies with deep financial wallets are able to play. Xbox is a gaming unit that Microsoft released just to combat against Sony play station gaming console and to reduce the growing market share of Sony in the gaming market share. It is a bleeding business that’s not profitable where revenue is concern, but to reduce and eliminate competitor’s growing influence, large business are often left with little and no choice to implement that only possible way they can possible know and that is to literally slow down the growth of their competitor’s growing presence and influence.
The most recent unprofitable business will be HP tablet, where they previously declared that they are withdrawing from the tablet market, but turn last minute take back their words and choose to enter the porfitable market but only exclusive to Apple only, even the next closest competitor Samsung is facing an uphill battle fighting against the Apple with their solid system and gadget synchronization with Macbook, ipod, iPhone and iPad that gives their clients a full range of interdependent gadgets allowing end users a larger range of playground to explore on their own on how they like to use the gadgets to the fullest.
In most businesses these days, there are lots more businesses that’s actually making a lose..and bleeding profusely, only that they have other businesses that are providing surplus profits that are able to help businesses recoup their losses, thus they are actually still making a decent if not extra profits as compared to other smaller businesses that may not have other alternative sources of revenue to cover their losses. Losing is a skill, a commercial strategy in fact, to gradually drain the life of other competitors who may have lower financial war-chest to compete and eventually taking over new territorials that competitors has given up. It is just a time factor.
To win, and attain success, is to first learn how to lose, and lose intelligent, not bleeding profusely without any other alternatives solutions to fix a black hole of financial losses. Once an individual or an organization master the skill of doing so, they can over time gradually swallow up competitors either by en-circling them, or buying over via acquisition or take up the lose-lose situation in the short term to win in the long term when smaller competitors burst their wallets and budgets.
The next time you want to learn from a mentor or a organization, try to dig out or probe about their loss strategy, than will you be one-step closer to winning, but you will not be able to learn such losing strategies unless you are near the top of the management, with a superior that can give you insights to how competitors and businesses in the industry are doing with real market data, that makes a lot of different in terms of actual business experience.
If you can’t absorb what I’m saying, just remember the old saying “Failure is the mother of all success”
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07 Nov 11 5 Reasons Why Strong Leadership Is Important
Just like the leadership picture above, “The leader always sets the trail for others to follow”
In the recent ongoing Thailand flooding news, Yingluck Shinawatra the new Prime Minister of Thailand is immediately being placed in a position to be tested for her leadership and ability to take Thailand and move forward.
Being faced with the sudden flooding over increase rainfall and poor water dam management system, lack of governor support from Bangkok, she shares the same fate of any politician across the globe and suffered a recent drop in satisfaction in the country survey with her as the Prime Minister.
Looking back at how she became elected, most critics would clearly comment that it was her brother Thaksin Shinawatra who has elevated her status over close ties due to family bonding. Just as Yingluck was elected into the office, she had a minister office meeting with Thaksin on the video conference to advise the cabinet ministers on the exact steps and instructions on how to run the country prior to the flooding, so as to enforce a pillar of support drilling down into the cabinet ministers who are all guys to listen to Yingluck, as she can’t shake away the gossips of her being the puppet of her brother.
As to why Yingluck won, it’s clear to anybody who’s got concerned and knows the importance of network, connections to those individuals who has both power and ability to run a country where some ministers still trust Thaksin and not Yingluck.
Abhisit Vejjajiva the former Prime Minister on the other hand got to power by primarily having merchants and investors support on his side to climb up to that position, but it isn’t long before the truth is revealed as he also has got news reports of bribing or favoring investors more over country’s political laws at the expense of the poor.
Abhist got kicked out from the cabinet due to the almost similar method that he used on Thaksin, which is to favor the rich investors for support, but what he failed to do is to win the support of the poor too, a move that Thaksin did extremely well, at least when it comes to the Red Shirts.
If you were to follow closely to how Thailand’s change of leadership over the last few years where news surface and reasons contributing to their downfall. There’s a couple of reasons to why strong leadership is critical towards a success of a nation.
Strong leadership is important for the following reasons:
1. To lead and improve the living conditions of the masses (majority)
This is evident during Thaskin era when he was still the Prime Minister, having the support of both the Red and Yellow shirt party.
Red shirt support comes in the form of the poverty majority, whereas Yellow shirt comes in the form of silent support from the Thailand King who maintain a neutral position when Abhist was trying to topple Thaksin down, thus the Yellow shirt didn’t make much noise when he was at the top following the loyalty to the King.
2. To go against the views of the ill-informed (poor mindset individuals) who are making the wrong decisions to push forward against the tide to make reforms for the better future.
As much as Yellow shirt dislike Thaksin, could be due to wrong information, disagreements in how the country is being run, thus the strong opposition, but time has proven Thaksin to be clean and still holds influential support in terms of bilateral ties. Yingluck appointed a former Thaksin entrusted minister to fixed the strain ties between Cambodia and Thailand over the historical temple parked directly on the border of both countries and got the matter fixed.
Unlike before when Abhist was still in office, Thailand and Cambodia was like kids fighting each other just to win for the pride of their own ego just to prove their point in not backing down despite repeated agreements to cease-fire to return peace to the civilians living near the temple.
That said, connections is extremely important, as Countries and Businesses alike, they only work with people they like. Period.
3. Win the support of the majority to have a large bargaining chip to to reach a mutually beneficial agreement on both sides internally within a country.
Thaksin has won over the hearts of many people, at least within the red shirts, the poor, middle class and even the high social status individuals including the ministers over proven track record of delivering results and profits for the benefit of the country.
The only thing he didn’t do is to cut all ties from his personal business when he is in office as a Prime Minister, thus causing the backlash and giving his political competitors an opportunity to use it against him placing himself on the chopping board.
4. To win the support of external players (foreign countries support for aid in times of need)
When Thaksin flew global and went into self-exile, many countries were willing to lend him a helping hand, it is solely because of his knowledge and experience in running a country and producing consistent profits and most importantly (proven results), strong support from home country despite his lack of physical absence, his popularity is still consistent and didn’t drop, but rise on the other hand. Something that other countries’ Ministers cannot achieve.
5. To balance and neutralize the poisonous intoxicated thinking of the poor over time in proving that the leadership roles taken by the Prime Minister is correct and ultimately win the support of the very people who are initially against him/her.
The most difficult part of leadership is also at times having to force down a bitter pill down the throat of the supporters for their own good even if they don’t see it that way. While Yingluck has just assume office in the cabinet, she has got more obstacles standing in her way than the other earlier prime ministers.
Only time will tell if she is up to the role as prime minister.
In terms of business, running a company is also like running a country, just that the roles and responsibility is somewhat smaller due to financial asset and the impact it has on the country.
But like any leader, the person running the company must have strong leadership skills and many different resources, network and flexible enough to solve problems when they do surface and making sure the problems do not repeat itself again in future.
Singapore did a good job in this aspect avoiding the most financial woes of US, and Europe as she learn her lessons not to be overdependent on foreign nations.But as much as Singapore is trying to avoid the effects of foreign woes, it will still be affected due to long term positive working relations that will affect the economy.
United States of Amercia (USA) on the other hand is still suffering the losses in financial market since the downfall of Lehman Brothers and without a huge bank occupying the leadership role, the side effects of a no leader situation is clear, where unemployment is high, made worse following most recently rogue trader with a $2.3 billion of trade loss adding to the unemployment woes.
In terms of Europe, it is primarily due to uncooperative to nation as Geek lets the people decide their own fate to accept foreign financial aid or not on condition they tighten their budget and make changes beneficial to foreign countries that will be painful to Geek civilians at least in the immediately short term.
It is clear that being at the top isn’t a simple task and is constantly under pressure to delivery, thus strong leadership skills is crucial if success at the top is what each and everyone of us are looking for.
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12 Oct 11 Fail Faster To Shortcut Your Success With Leverage
I believe majority of the successful individuals out there are always looking for the checklist and formula but over the years, i realize from over the years of searching for the answer, it is actually very simple, yet most people would avoid it at all cost. There are just some times when you give it your best but still fail to meet the grade.
To succeed, is to first learn to fail, not only faster, but numerous more times than what the majority have not gone.
By doing so, it is actually doing ourselves a service, to take a shortcut and fast-forward towards success, and avoid banging into the same walls and repeat the mistakes which new business owners, and start-ups will face.
Failures is the success package that is only being wrapped up with newspapers instead of beautiful gift wrapping paper.
Success with failures alone is not sufficient, the individual must be able to learn, reflect, and ensure there’s no repeat of the same mistakes, thus increasing the probability of success.
You’ll need to have quality gift being as the main ingredient that will guarantee your success, that is experience, and an eagle’s eye for details. The ability to identify potential trouble makers even before they show any signs by simply testing them, and making observations.
There are a few list of factors that which I’ve realized that success really does require third party or external help in order to process the gift to be of value to be appreciated by the recipient.
The help is not physical help, but rather in a form of experience, exposure, being placed in a difficult situation, and building a portfolio leveraging on a stronger brand initially until the personal branding and reputation is recognized by the related industry players before coming out on your own.
As i gradually am being tasked to help the company filter and identify quality service providers to increase the efficiency of the business, I realized something that I never once know nor even read in any books, but did watch and picked up in movies.
“It is not who you are that matters, it is who you represents that matters!”
By representing the business, the trust, creditability and financial ability are than being placed on the business representative, thus a nobody can instantly become a somebody due to a company employed individual, than when the company’s name is mentioned, the trust is immediately shifted to me, the representative, than a person becomes of value.
That is something that will never happen in a hardcore one-man-show type of entrepreneur example, and they will take a longer time to succeed, as they build on the trust, reputation from nothing.
It takes at least three to five years to build and grow reputation for a already successful business to be even successful, whereas it takes close to ten years for a individual to be successful, as a person build everything up from nothing.
Learning to leverage on a strong company with proper branding, credentials is an important skill, you don’t need to work for the business to leverage as joint venture or having them as your client works equally well if not better. So if you have nothing, start finding a company whom will offer you that positive leverage.
Exposure to more competitive market, under pressure to deliver results, combined with limited resources will really stretch an individual in a positive way towards success. Something that I currently am being placed in such a situation, or risk losing the job confirmation, at least that’s the way i am reading the danger signs from the instructions given to me to carry out the work.
Being exposed to competition is similar to the process of creating a gem, that requires high pressure in confined space to create a raw gem stone, following which, requires precise polishing that requires a skilled and trained individual to do so.
Limited resources forces a person to put on their thinking cap, thinking out of the box, and use any closest possible solution to address the problem first. During this process, it is a gradual appreciation and change in the way individuals do things, in terms of principles and perspective change towards the better and gets a person to see things from another perspective and get their brain run faster than ever.
With exposure to different landscape and business practices to meet expectations and delivery dates, it forces a person to level up and change gear to move faster or risk elimination. This is something that being a self-employed one-man-show entrepreneur, can never experience due to no competition except for themselves and against the naysayers hoping that they will fail faster so all their friends can celebrate failure together.
Being thrown in different situations will really help shape a person, their experience to be a better person and an informed decision maker. It is required to create the gift to be of value in order to be appreciated. This gift is what most if not all people will admit without any disagreements and that is experience, as it helps provide them from harm’s way.
There are both positive and negative experience, to be successful, it means to learn how to convert every single negative experience and failure in a positive learning experience to face the same problems at attempt to fix the issues at it’s root cause instead of running and avoiding it. That’s the ultimate difference in the successful and the failures.
Failure is not a option. it is a necessity before you can succeed.
Exposure, experience with the proper leverage under pressure with no alternative choice will help propel oneself or a business towards success.
When you feel helpless, than will you grow faster at the next opportunity to grow, thus learning to real truth to make full use of any opportunity that comes to us, thus the success succeed because they understand this perfectly and capitalize on it better then their competitors.
Cherish what you have and milk every single drop out of it.
In a nut-shell: The only competitive advantage a successful business have over their competitors is to be one-step faster than their competitors.
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02 Oct 11 Challenges of an internet marketer
It’s being two full months since I have worked in this new company, left with only one more month before I know if I will be confirmed or not.
Working in a MNC level company is yet, especially when it is small and everybody in the company are taking multiple roles, projects etc. There’s no exception for me despite me being new, since I am hired to do exactly what i know best, that is to help push the company website to page one.
But there are many obstacles that are required to clean up, especially when it means clearing up and simplifying the previously complicated working procedures from previous web-designers, programers and those that had already left the company just so to make themselves look good.
It was only just a few days back that I finally learn what i am hired for, as the interview while is a breeze, but the probation period helped to-date help me better understand why big companies wants to have their own in-house employees knowing what’s going on, so they can take immediate action and react quickly.
But on the other side, I found that there are more to it than it meets the eye. As it is impossible to 100 percent implement the full changes that I need need to limited resources, lack of mutual understanding due to differences in knowledge and position.
Having to do search engine optimization (SEO), pay-per-click (PPC), social media optimization (SMO), display advertising, press-release articles marketing, electronic brochure ad copy design, fixing website errors, video advertising, that’s a lot of work, but it’s fun and educational at the same time, having to learn to juggle between the multiple roles and focus on the higher priority tasks first.
While I’m trying to help the company cut cost, yet company is pushing for sales, growing revenue, coming up with text copies for upcoming ads, scheduling, and pre-plan ad copies with text and theme before handing over to the web-designers to draft the ad copies.
To top things off, I only learn the full extent of my area of responsibility when I had the xml sitemap crawled the full website and uploaded it to Google. The results that came back surprised me, that I was handling a website that has over 3,800+ dynamic web pages that only complicates things further.
Working in a MNC company is challenging, as it really stretches one’s ability, and helps put on a thinking cap. Coming up with alternative solutions whenever the while hat standard business practice of website optimization for search engines are not applicable in the short-mid term at least, and coming up with other ideas to bend it towards making it search engine friendly legally using white hat strategies while complying with Google search engine rules.
The one thing that helps consultants get a really clear idea of what is lacking in a current live website will be Google Webmaster Tools, where they provide us with reports of the web pages crawling error, missing pages, and many other features that is required to better optimize the page for more online visibility.
Not only does it tells us the errors that we have, it only provides the link of back-links, even expired back-links that may be linking to missing pages, the traffic sources, and the global heat map of the concentration of audience that are visiting the website, providing business owners a clearer picture of where to focus their attention on, the buyer’s market and not markets that they think they want to go in yet there’s no demand.
The features in which are really helpful, and the best part is, it is completely free, saving businesses hundreds and even thousands of dollars if the person knows how to read and use the data given by Google correctly.
Back to subject proper, regarding the difficulties, initially, I thought I only need to report to my direct superior, it’s after this period that i realize other wise. In fact it is completely different, having learn from my direct superior that reporting is redundant, what he and the business needs is reports of changes and any improvements in ranking.
Being the first person to lead and implement changes to turn a unfriendly website and make it search engine friendly is a uphill task and that give me lots of room to play with proper guidance and consultation with frequent advices and feedback from another colleague who’s also considered my superior due to her experience in every single department of the company.
It is much more difficult to implement changes when the system is already built on a search engine unfriendly platform, and having a whole team of support that doesn’t supports nor know optimization thus making it much more difficult. Nevertheless, it is a challenging task that allows me to learn and better appreciate what my mentor has taught me, and cherish what Google has done, to make their advertising platform as easy as possible so that anybody can advertise on Google on their own without any support staff for fear that staffs may screw up their advertising campaign, thus it is a smart move of Google to let clients advertise on their own.
Other search engine competitors wants to increase their competitive advantage, yet it is this very strategy of helping clients optimize their campaigns that is turning off clients, for what i realized is that they are already providing low quality traffic, now they still want to provide poorly trained support staffs to handle the campaigns, that’s really a huge joke, something that businesses wants to do.
That is something that is still lacking in the competitors that Google is fighting against. I know this because I was actually told to maximize the reach and awareness of the company branding and services, thus i had to keep on asking, just so that i can show that I am doing what is expected of me.
Here’s the ironic part, and i still cannot get this answer, why would i want to burn more of companies’ funds on search engines that are not providing quality traffic like Google, since Google is having over 85% of the traffic where search engine is concerned, so it doesn’t really make any sense for me to visit competitors who I already sensed from the contact page when I test their customer support staff’s knowledge, they don’t know what they are doing, yet wanting to optimize the campaign, sensing that they might work against my companies’ interest, i just continue to probe more. Now still in progress until I know how the lines are being drawn.
This employment that I have currently is great, as it gives me a chance to learn how to manage people, something that only department heads have to do. On one-hand, i have to report to superiors, on the other hand, i have to manage the graphics designer, and website coding staff (designer) and getting sure that my work doesn’t gets delayed. It definitely a great learning experience where business is concerned, like piecing up a large thousand pieces puzzle together, that will require lots of patience and hard-work.
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25 Sep 11 Ten Investment Rules of the Wealthy
It’s my second day in the SharesXpert training and through out the training, i came to realize that the designing and optimization of the SharesXpert software has factored into most if not all of the business rules that I have learned to date, and more when it comes to eliminating the junk stocks and selecting the best stocks based on the integration of the software to make it a breeze for new stock traders to join the circle and trade like a pro without complex industry terms.
Below are a list of rules that I sort of realized as the trainer Fabian Lim talked shared with us on how the software was designed to do and help the traders have a easier life in trading.
1. Win Big, Lose Small
2. Know your own Risk Appetite
3. Be disciplined enough to follow the guidelines given
4. Never be greedy
5. Don’t invest in good investments, invest in excellent investment products.
6. Don’t go against the wave/tide (trend)
7. Rely only on tested proven methods, not untested.
8. Protect your profits against potential losses
9. Don’t get into a relationship with your investments > which could cloud and color business decisions
10. Monitor your investments and make adjustments accordingly to make intelligent to predict and protect against fluctuation beyond your control
Disclaimer: Majority of the rules above are based on what I personally think that would be helpful and are in no way taught during the training.
Use the rules at your own risk!!
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15 Sep 11 The Difficulty of Managing People
Having worked in the company for nearly 6 weeks after tomorrow, some how I am starting to learn and appreciate the difficulty of managing people, and getting them to work as what they are being told to.
Telling people instructions is simple, but enforcing and ensuring that tasks are being executed is another thing.
As I gradually starting to get used to real adult working life as a employee, observing my colleagues and superiors on the way they handle people, how they approach tasks and get the message across is another thing.
It takes a lot of work to learn to handle different people, and talk to them, ask them to get the work done based on the style they like it, and not the style others wants them to work, is what I really noticed.
Employees don’t change, but as senior employees, sometimes they will change, I was lucky to have another colleague who’s more senior than my superior and has her ways of handling everybody else within the company. Observing and communicating with her helps in many ways.
First, I get my questions answered.
Second, she helps explain her personal humble perspective, as well as what the company perspective.
Third, seeking her help is somehow different from other colleagues and even superiors from all my past employments. Her approach of bringing forward a subject is soft, yet firm without putting the other person on the offensive side, with a slight feeling of joking manner. The first person that i actually learn on how to better communicate with people in future.
There’s actually a argument in the office this morning, between a full-timer and a part-timer, and the best part is, both of these two guys approach that senior colleague (not age, but her experience staying with the company) didn’t not managed to put out the fire over disputes of using computers as their work are being stopped without the use of particular computer with the specific software inside.
When my superior walked in, he went straight to his office but came out when their argument was heating up with increasingly louder voice and told both of the guys off, and successfully put out the flames. I don’t know what happened if any solution was being found or did both compromise by sharing computer..but ya..
If I didn’t remember wrongly the phrase should be something like “I don’t know what’s happening… but if you both want to quarrel, go outside the office to quarrel” in a firm voice and walk off back to his office, than the quarrel stopped and magically there was peace.
That argument thought gave me a valuable lesson, in times like such, just remind them their position and that they are actually working than they will automatically snap out of the mess.
The other thing about managing people is handling new employees like me being new, my superior did something similar like my previous employer by letting me have a free hand at doing things the way I like it..but after the first month, when results are not up to expectations, than comes the communication to talk about the issue and priority from the company’s perspective in delivering results.
It is only after frequent exchange in understanding from the business perspective that I made adjustments of standard internet marketing steps and procedures to bend to the business needs in getting the job done so that the business, my superior and me gets what we want ultimately.
With my superior representing the company’s investors as well as himself as a superior, open discussion without the face to face confrontation sitting arrangement, sidewards helps a long, that is helpful and good planning in keeping the company office conference room small, thus reducing the possibility of face to face which automatically puts individual’s defensive barrier up.
There’s still a long way to go, and I’m continuously learning and absorbing anything and everything that i can learn. Had it not for my pre-conditioned entrepreneurial mindset via banging into the wall multiple times, and being cheated, mislead into scams, conversions and verbal agreement, i would not be the person I am today to learn and capture small little details into my mind instantly. Paying tuition fee does helps, but it will only help you when you feel the pain and want to prevent it from happening ever again.
The key skill to success is actually not wealth management but people management. Money can buy nearly everything, but not the trust, mutual respect that ought to be earned, that’s why only the top Forbes business owners managed to grow the business as well as giving employees sufficient room to move around without feeling restrained with red tapes.
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08 Sep 11 SEM: The difficulty of implementing corporate campaign
Today marks a fresh new start, not in my employment since I’m coming close to working for six weeks in the company.
It marks a fresh start as I start implementing the changes to the business website, gradually implementing the changes and trying to fix the problems inherited from past web designers and wrong direction of agenda behind the website of the company that I’m now working for.
Working on full time may seems like there’s more than sufficient time to carry out the work, but when you are alone and doing all the things, it seems that time is always not enough, given the scope of work is completely different than small scale websites that has only less than ten pages.
Currently dealing with website with at least over a thousand pages, having to clear out the unnecessary contents, highlighting what’s important for the business to put it in a right direction. Using optimization tactics to leverage on other keywords to grow the company’s branding, and generate awareness.
Corporate internet campaign management is challenging, as there are many difficult obstacles that cannot be removed due to business (branding) and must come up with other ways to increase the traffic without diluting the branding by not featuring it within the website nor the contents.
There’s a dateline for everything, and the part about being employed is we as marketers cannot say no, so have to say yes and push on, while it is a thing to accept, but i find it fun and interesting, valuable business experience and helps in gaining my wisdom in learning the ropes to business side in knowing what they really want.
Only now do I realize why my mentor Fabian Lim always emphasis on the word, results in the form of revenue. There is at least two to three tiers of layers to the word results.
1. Results is first priority in any business.
2. Revenue results speaks for itself, grows the business and is a additional trophy in a portfolio.
3. When money is earned, than only will be be more interested to continue learning, so as to earn more, and that’s the fun part.
But it’s much more difficult than I thought it is. It is not like a walk in the park or by the beach. It’s more like digging a tunnel in the center of a mountain with just a shovel and no bombs to blast a way through nor to soften the area meant for digging.
Below are a few list of difficulties:
1. Navigating the web browser compatibility
2. Review all website links both internally and externally and build them correctly
3. Modifying the text used in the content
4. Keywords optimization: Review, Research and Roll-out new choice of specially targeted keywords.
5. Re-directing old website and pages over to new site, having to deal with different kinds of error where redirecting is concerned.
6. Implementing advertising despite a not optimized website yet (business side of efficiency)
7. Outsourcing: Bringing suitable 3rd parties in to speed up the advertising process and finding the right party to engage their services.
8. Limited period: To test and measure the results within reasonable time given, and make changes along the way.
9. Work delegation: Working with web designer, graphic designer, webmaster and content writer to meet their demands etc, getting related individuals to do the important tasks before anything else can be continued.
10. Coming up with different strategies to increase and grow the revenue.
11. Maintaining of the website and keep it in proper working condition for the users.
12. Working on multiple task simultaneously.
While I am just starting out, most of the tasks to do are already expected, in short to long term to be implemented. Getting into the company is challenging, and a working on a large scale project is engagement and helps develop oneself as well as the whole company, it is a win-win situation for both sides.
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05 Sep 11 Down side of working
It’s being five weeks since I resume working about a long time break from my stubborn entrepreneurial journey, which tripped me over and fall.
Over the past five weeks, while it was great to be working again, getting financially rewarded for efforts put it, but than again, it has its adverse effect too..
Which is that being working puts an individual in a fixed routine and that creates a comfort zone, or should I say encourage laziness.
In the past when I wasn’t working, I had time to read books, a chapter a day from two books, an English business book as well as a Chinese historical book on Mencius, Confucius those type of books where we learn of how to think act and behave like in the past, to be a better person.
Before working, ideas were flying by literally on a daily basis as I read and gain new knowledge reading a new chapter from both books daily, after starting working, stopped reading, due to fatigue, weekends spend relaxing, ideas now comes only like once or twice in a week at most..such is the different in learning and growing of wisdom and the clear drop in quality content and the lengthy blog post (at least that happened for my last two post before this post).
That explains why the slower pace of writing new blog entries in sharing new ideas and strategies among other thoughts that I linked up from my past business experience having tried to market products and services to retail shop owners/in-charge else to clarify on the link between a employee and employer and how it helps both sides grow.
To get the best out of working without being having to reduce in brain activity is to continuous do what you like to do, and continue to learn on a daily basis. That is the one and only way to keep growing.
The best part of reading from past historical books gathered from the wisdom and knowledge of China, helped shaped my thoughts and speed up my maturity to way past head and shoulders beyond my peers. While they are starting to plan only about their career, I’m already planning the direction and charting the path in steps and details about my growth, and how I am going to increase my wealth in the next few years to meet my own personal target, of course with the help of being employed that does provide a stable lifeline support in financially so as to continue my entrepreneurial journey and continue where I have left due to shortage of funds.
Work ultimately is about the company and the business, it is not about the individual, but rather how the individual can help grow the business, by proving their worth, than only will the business help the individual to grow, that is the trade off and the mutual benefit it brings in employment, a necessary leverage on each other.
Of course, working means more time spend on the company and less time for ourselves, which actually helps in directly to force us to learn better time management skills and thus become a more disciplined individual as a whole.
I’m still in the adjustment phrase of adapting to working life and fusing my own lifestyle with the current one to strike a balance, and hopefully soon, to provide quality content to share with everybody else.
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